Lund, Sweden – 2025-02-12
Zaplox AB (“Zaplox”) continues to set the standard for innovation in digital self service solutions. Recognized for her visionary leadership, Tess Mattisson, President & CEO of Zaplox, has been named Best Hospitality Innovation CEO of 2024 – a testament to the company’s relentless drive to redefine mobile access and digital guest experiences.
“Innovation has always been at the core of Zaplox, driving us to push the boundaries of what’s possible in hospitality technology,” said Tess Mattisson. “This award is not just about individual recognition; it reflects the incredible efforts of the entire team and our shared commitment to delivering next-generation digital solutions to hotels worldwide.”
Zaplox has consistently been at the forefront of mobile key innovation, with the 2023 launch of hotel keys in Apple Wallet followed by Google Wallet in 2024 as two examples. By integrating these solutions ahead of industry peers, Zaplox enabled hotels to offer wallet keys, significantly enhancing convenience for both hoteliers and guests. This approach has not only elevated the digital guest experience but has also set new standards in the industry, positioning Zaplox as a technology provider in the forefront of mobile access solutions.
“Our early adoption of hotel keys in both Apple Wallet and Google Wallet marked an important shift in mobile access for the hospitality industry,” said Mattisson. “Guests could seamlessly access their rooms and conveniently store their hotel key alongside their credit cards and other assets in their digital wallet, reducing friction and increasing adoption rates. We saw an incredible market response, proving that mobile-first solutions are the future of hospitality.”
Zaplox remains committed to pushing the industry forward to meet the evolving needs of modern travelers. As hotels increasingly seek ways to optimize operational efficiency and enhance guest experiences, Zaplox is set to deliver even more groundbreaking solutions.
“There are exciting things ahead as we will continue to break new ground. We are in the final stages of developing a new feature – web provisioning of hotel keys into Apple Wallet and Google Wallet. This will take mobile access to the next level, eliminating barriers caused by the current dependency of having to download an app and further simplifying digital key distribution.”, says Tess. “I am incredibly proud of the talented Zaplox team, whose expertise and dedication continue to fuel our success. We have the knowledge and capacity to keep developing the next generation of mobile key solutions.”
For more information, please contact:
Tess Mattisson
President & CEO
tess.mattisson@zaplox.com
+46 70 690 78 00
Certified Adviser for Zaplox is Svensk Kapitalmarknadsgranskning AB.
About Zaplox
Zaplox is a trusted provider of digital guest solutions for the hospitality industry. Its SaaS platform is designed to enhance the guest experience, offering a comprehensive suite of services, including self-service check-in and mobile keys. Zaplox’s platform is a valuable complement to hospitality, supporting hotel chains, resorts, and casinos in EMEA, North America, and APAC to provide a seamless digital experience for their guests. Founded in 2010 in Lund, Sweden, Zaplox has established itself as a leading innovator in the industry, enabling its customers to provide their guests with the best possible experience from the time of reservation to departure. The company is listed on the Nasdaq First North Growth Market. For more information, please visit www.zaplox.com.
